HASSAN ZA-AM, AL-MAHMODI FM. THE IMPACT OF APPLYING THE BALANCED SCORECARD IN STRATEGIC PERFORMANCE EVALUATION: EVIDENCE FROM YEMENI INDUSTRIAL COMPANIES. TPM [Internet]. 2025 Jul. 7 [cited 2025 Sep. 26];32(S3(2025) : Posted 07 July):1125-37. Available from: https://tpmap.org/submission/index.php/tpm/article/view/572