DR. PRATAP RAGHUNATH DESAI, THAMBURAJ ANTHUVAN, SUNITHA PRABHURAM, DR AWARI MAHESH BABU, DR. KAVITHA R GOWDA, NIKITA MAHESHWARI, JAYATI CHHANGANI, DR. ATI AGARWAL. THE GREEN‑STORM FRAMEWORK: A FIVE‑PILLAR MODEL FOR ECO‑INNOVATION ADOPTION. TPM [Internet]. 2025 Nov. 25 [cited 2026 Jan. 23];32(S9 (2025): Posted 15 December):1231-4. Available from: https://tpmap.org/submission/index.php/tpm/article/view/3457