DR.G. BALADEVAGURU , DR.S. KUMAR , MR. S. AROCKIASAMY , MRS. N. VENKATA VIJAYALAKSHMI , MRS. K. VINOTHINI. TRIGGERS OF CONSUMER IMPULSE BUYING IN E-COMMERCE: AN EMPIRICAL INSIGHT FROM CHENNAI. TPM [Internet]. 2025 Sep. 15 [cited 2026 Jan. 12];32(S6 (2025): Posted 15 September):2083-9. Available from: https://tpmap.org/submission/index.php/tpm/article/view/3099