1.
DR. VISALAKSHI NARAPAREDDI , DR. NEDUNURI MANIKYA JYOTHIRMAI , AKSHAY KUMAR GUBBALA , KETHA SUBHAKAR , DR. M. SUBRAMANYAM. FROM AWARENESS TO ADVOCACY MAPPING THE CUSTOMER JOURNEY THROUGH AI-DRIVEN MARKETING ANALYTICS. TPM [Internet]. 2025 Nov. 5 [cited 2025 Dec. 16];32(S8 (2025): Posted 05 November):1708-25. Available from: https://tpmap.org/submission/index.php/tpm/article/view/2984