MYNENI, SUDHEER KUMAR. “GAMIFICATION AND BEHAVIORAL DESIGN IN WELLNESS APPLICATIONS: A FRAMEWORK FOR SUSTAINED USER ENGAGEMENT”. TPM – Testing, Psychometrics, Methodology in Applied Psychology, vol. 32, no. S8 (2025): Posted 05 November, Nov. 2025, pp. 765-70, https://tpmap.org/submission/index.php/tpm/article/view/2745.