SIVAKUMAR, R.D, RUBA SOUNDAR, K. COMPARATIVE ANALYSIS OF TRADITIONAL TEACHING AND AI-BASED INTERACTIVE E-CONTENT LEARNING ON COGNITIVE LEARNING, STUDENT MOTIVATION, AND ACADEMIC PERFORMANCE. TPM – Testing, Psychometrics, Methodology in Applied Psychology, [S. l.], v. 32, n. 3- September, p. 1584–1595, 2025. Disponível em: https://tpmap.org/submission/index.php/tpm/article/view/4488. Acesso em: 8 jun. 2026.