PANG LIZHENG, TATCHAPONG SATTABUT, NUSANEE MEEKAEWKUNCHORN, CHAIYAWIT MUANGMEE. CUSTOMER EXPECTATION, SERVICE QUALITY, AND LOYALTY IN PERSONAL FINANCIAL SERVICES: EVIDENCE FROM REGIONAL BANKS IN GUANGXI, CHINA. TPM – Testing, Psychometrics, Methodology in Applied Psychology, [S. l.], v. 33, n. 1, p. 381–392, 2026. Disponível em: https://tpmap.org/submission/index.php/tpm/article/view/4458. Acesso em: 5 jun. 2026.