PANICKER, DR. SUNITA; TEWARI, DR. VEENA; MASTANVALI, DR. SHAIK. INFORMATION TECHNOLOGY INTERVENTION AND VALUE CO-CREATION AS A DRIVER FOR MARKETING OF UNIVERSITY OF TECHNOLOGY AND APPLIED SCIENCES(UTAS) IN THE SULTANATE OF OMAN. TPM – Testing, Psychometrics, Methodology in Applied Psychology, [S. l.], v. 32, n. S1 (2025): Posted 12 May, p. 547–555, 2025. Disponível em: https://tpmap.org/submission/index.php/tpm/article/view/216. Acesso em: 18 sep. 2025.