SABRI, MEKIMAH; MILI, KHALED; CHERBI, MOHAMMED LAMINE; RAHMA, ZIGHED; V, HAMED; BENGANA, ISMAIL. DATA-DRIVEN GREEN MARKETING: LEVERAGING BUSINESS INTELLIGENCE TO ENHANCE THE COMPETITIVE ADVANTAGE OF INDUSTRIAL SMES. TPM – Testing, Psychometrics, Methodology in Applied Psychology, [S. l.], v. 32, n. 3, p. 216–231, 2025. Disponível em: https://tpmap.org/submission/index.php/tpm/article/view/1842. Acesso em: 2 oct. 2025.