SELVA MALATHI , DR. P. RAMYA, BPT, MBA, PGDHM, PH.D 2025. A STUDY ON THE INFLUENCE OF CREATIVITY AND INNOVATION ON ENTREPRENEURIAL PERFORMANCE IN NORTH TAMIL NADU. TPM – Testing, Psychometrics, Methodology in Applied Psychology. 32, S9 (2025): Posted 15 December (Dec. 2025), 2671–2673.